Strengthening the promotion of agricultural machinery Promoting the development of agricultural machinery industry

  1 Positive significance of agricultural machinery promotion

  Traditional agricultural production simply relies on labor, with the development of social economy and the improvement of science and technology, people have changed the traditional agricultural production method, relying on mechanization, which liberates most of the labor force and improves planting efficiency and yield.

The promotion of agricultural machinery is the fundamental method to change the traditional agricultural production method. The promotion of efficient and advanced agricultural machinery has broken through the traditional geographical and human conditions on the restrictions of agricultural production, improved agricultural production and reduced labor intensity.

It provides convenience for people’s agricultural production. The use of science and technology planting methods can not only improve the income of farmers, but also improve the level of agricultural mechanization, so that agriculture to the direction of standardization and advanced.

  2 Problems in the promotion of agricultural machinery

  2.1 Lack of professional agricultural machinery technical personnel

  Agricultural machinery promotion generally involves more county-level, township-level, due to the economic conditions, their overall cultural level is low, there is a certain blind spot for the use of agricultural machinery. And agricultural production itself is relatively special, so the staff in the promotion of agricultural machinery, there is often a lack of manpower, indiscipline, lack of enthusiasm for work, the relative expertise of agricultural machinery is poor, resulting in the propaganda of agricultural machinery work is not in place, affecting the later use of agricultural machinery, affecting the mechanized development of agriculture.

The promotion process of agricultural machinery will certainly have more professional technical problems need to be solved, and in the county and rural general agricultural machinery promotion staff are older and relatively lack of professional and technical knowledge, can not well carry out the promotion of agricultural machinery work, it is difficult to achieve the development of the agricultural machinery industry.

  2.2 Service mode and operation mechanism is backward

  In the agricultural machinery promotion work, most people still have incorrect ideas, lack of enthusiasm, simply rely on the instructions of superiors, lack of autonomy in the implementation of the work, it is difficult to make reasonable scientific adjustments to the actual work in accordance with the actual agricultural situation, the lack of accurate understanding of the exploration of appropriate policies for the three rural areas to improve the efficiency of agricultural machinery promotion, but only in accordance with the unreasonable, not in line with the actual situation of the system to Work, which makes it difficult to achieve better development of agriculture.

Promoters are to provide professional knowledge services for the majority of farmers, to promote the benefits of using agricultural machinery, and to solve the problems encountered in agricultural production for farmers, so that they have trust in agricultural machinery production and are willing to use it, so that the purpose of agricultural machinery promotion can be achieved and the rapid and stable development of the agricultural machinery industry can be realized.

  2.3 Insufficient funds for promotion

  In the process of China’s institutional reform, most of the agricultural machinery promotion stations are downgraded and turned into joint-stock units, subject to such conditions, the government will fundamentally reduce the funding for agricultural machinery promotion units, while the subsidies for the promotion staff to the countryside will also be reduced and lose the original guarantee, which makes the promotion of agricultural machinery particularly difficult in the process of implementation, making the promotion staff lose enthusiasm, resulting in the propaganda effect is not obvious. Agricultural machinery utilization rate is reduced, the level of agricultural mechanization is difficult to achieve all.

Insufficient funding will directly affect the enthusiasm of the promotion staff, resulting in the promotion of the work can not be put into practice, not produce the actual effect, the use of agricultural machinery can not achieve the desired effect, so we must rely on technological innovation to increase the funds required for the promotion of agricultural machinery, so as to ensure the promotion of agricultural machinery, better, to achieve the purpose and better results.

  3 Optimization of agricultural machinery promotion measures

  3.1 Training professional agricultural machinery promotion technology?g personnel

  As technical extension personnel, they must have a high cultural quality and a strong sense of responsibility to do a good job in agricultural machinery services. The first element to do a good job of agricultural machinery promotion is to have professional technical personnel, according to the actual needs to adjust the structural ratio of staffing.

Promote staff employment management, encourage the introduction of agricultural machinery professional and technical college students to join the agricultural machinery promotion work, continuous education and training of professional and technical personnel, the efficiency of the promotion staff as the main basis for the assessment of performance and promotion, to stimulate the enthusiasm of the staff.

Regular professional knowledge training for employees, reward assessment system, select the best technical personnel to the field to promote agricultural machinery, timely solve the problems encountered, the benefits of agricultural machinery production in a scientific and technological way to show people, making it more credible, so that farmers have trust in it, choose to use it, to achieve the role of promotion.

  3.2 Change the promotion mechanism according to the market environment

  The development of all industries must adapt to the current market environment and changes in the market economy. In agricultural machinery promotion work must also be based on the needs of the market economy to develop a perfect promotion mechanism, the use of independent innovation in the environment to adapt to the actual local situation to develop their own promotion mechanism, in the later publicity according to different ways to expand the scope of services, increase support for agricultural machinery promotion work, which can improve the economic efficiency of agriculture and improve the economic income of employees.

Market environment determines the mode of production and operation, good mechanism management is the basic guarantee for the prosperous development of an enterprise, in science and technology, rapid economic development today, it is necessary to change the traditional, backward management mechanism, the establishment of a sound mechanism to adapt to the current market economy, to achieve the promotion of agricultural machinery.

  3.2.1 Set up a system of rewards and punishments for employees

  The development of the reward and punishment system, the work of employees to play the role of supervision and encouragement, so that employees with excellent results get due rewards, and conversely those who do not care about the work of employees will be punished accordingly, so that not only can increase the enthusiasm of employees, but also improve the efficiency of staff.

Reform the employment system to set up a reasonable new talent evaluation system, for the employment system in accordance with the national institutions of the talent recruitment system, to increase the staff’s sense of competition, this way you can introduce high-quality talent, agricultural machinery promotion work to inject fresh vitality, improve the overall level of promotion work. The reward and punishment system has a vital role in improving the enthusiasm of the staff, which can urge them to better complete their work in the work, and also increase the sense of competition to elect excellent talents for the enterprise and excellent technical talents for the agricultural machinery promotion work, which is responsible for the enterprise, responsible for farmers and better provide service propaganda for farmers.

  3.2.2 Focus on communication and continuous scientific and technological innovation

  In the actual work, strive for project capital investment, while doing a good job in the promotion of agricultural machinery, constantly carry out scientific and technological innovation, play their own advantages in the competition, strengthen the mutual association and cooperation with agriculture, science and technology and agricultural machinery production enterprises and other departments, do a good job of scientific and technological innovation and scientific results of conversion, improve their own business level, so that agriculture fundamentally believe in agricultural machinery services, the use of agricultural machinery to improve agricultural production and speed.

Scientific and technological innovation is the main way of an enterprise’s progress, in production and operation any enterprise must pay attention to exchange and learn from other good enterprises, learn their strengths and advantages, change their own shortcomings, with innovative technology, development vision to promote better and faster development of enterprises.